Hotelverband Deutschland

The Hotelverband Deutschland (IHA), or German Hotel Association, serves as the leading national trade association for the German hotel industry, representing approximately 1,500 to 1,650 prominent hotels since its establishment in 1992. Its membership encompasses individual establishments, cooperative ventures, and hotel chains across all segments, from economy to luxury. The IHA's core mission centers on safeguarding and enhancing the economic strength, competitiveness, and reputation of the German hotel sector. It acts as a vital advocate for industry interests, engaging with political bodies and the public at both national levels in Berlin and European levels in Brussels. This advocacy involves actively influencing legislative processes through participation in public hearings and providing official statements. The association provides its members with a comprehensive suite of exclusive services, including qualified information, specialized publications, contemporary marketing tools, benchmarking services, and advantageous framework agreements. It also monitors the economic landscape of the German hotel industry, analyzing key performance indicators, generating trend reports, and publishing an annual industry report. Since 2016, the IHA has fostered innovation through annual industry awards for start-ups and "Product Innovation of the Year," promoting practical and digital advancements. Since 2001, it has overseen the hotel department within the German Hotel and Restaurant Association (DEHOGA Bundesverband), establishing a unified voice for the entire German accommodation sector and fostering collaboration with international associations like HOTREC Hospitality Europe.