


Annual travel and tourism event held in Dubai that serves as a central marketplace for the Middle East's inbound and outbound travel sectors. Organized by RX Global since 1994, the gathering unites professionals across leisure, luxury, and corporate travel, facilitating industry deals that have reached $2.5 billion. Held each spring at the Dubai World Trade Centre, the four-day event draws more than 55,000 attendees from over 160 countries, including senior buyers, exhibitors, and media. The format combines extensive exhibition halls with a multi-stage conference program and dedicated business matchmaking services. Key segments focus on emerging trends in aviation, accommodation, and technology – with ATM Travel Tech highlighting breakthroughs in AI and fintech. In recent years, the event has also centered its programming on sustainability, launching 30 environmental goals under its "Working Towards Net Zero" theme. Registration is available online and is typically free before a set deadline, with no tickets sold at the venue.
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